Gift & Reward Cards
Gift Cards are now a Billion Dollar industry. In 2008 consumers spent over $25 Billion in Gift Cards.
Gift Cards are a cost effective means of replacing paper
certificates. Gift Cards are custom designed with your name
and logo. They are loaded with any dollar amount at the time
of purchase. Each transaction is deducted from the
pre-paid balance.
The same Gift Card can also be used as a Reward Card. Synergy
can customize a reward program to suit your marketing
objectives. Typically, cardholders earn 1 point for every $1.00 they spend. When they reach a certain point threshold, the specified reward is automatically loaded on their card.
Synergy World can also help you implement a 100% cardless loyalty program. All transaction data is tracked by the customers cell phone or home phone number. Transactions and Registrations are authorized in Real Time.
Synergy can help you initiate a direct mail campaign utilizing a unique mailable postcard with a detachable gift
and reward card.
Benefits
• Billboard in a Wallet
• Replace Paper Gift Certificates
• Eliminates Gift Certificate Fraud
• Benefit from “Float and Slippage”
• Track the success of specific
marketing campaigns
• The Hybrid Card eliminates the
need to print both a Gift Card
and a Reward Card.
• Develop an E-mail database
• Detailed Loyalty Reports
• Promotion on Demand Technology
• Customized “Thank You” e-mails
• Customer Satisfaction Surveys
• SMS mobile Marketing
Synergy World, Inc. has developed a unique and innovative Patent Pending gift and rewards program which helps businesses attract new customers, creates customer loyalty, increases frequency of visits, and encourages word of mouth referrals.
Gift & Reward Card
Synergy can customize a reward card program to suite your marketing objectives. Typically, cardholders earn 1 Point for every $1.00 they spend.
Auto Rewards
Whenever cardholders reach certain point thresholds a reward is automatically loaded on their card. For example:
100 Points = $15.00 Reward
The $15.00 will automatically be loaded on the card when the customer spends $100.00. The next time the cardholder frequents the businesses the reward of $15.00 is automatically deducted on the sales receipt and the customer will pay the discounted amount.
Points for Rewards (restaurants)
Instead of offering an auto reward with a dollar amount loaded on the card, some businesses prefer to offer prizes or food items. For example:
50 Points = Free Appetizer
100 Points = Free Entree (up to $15.00 Value)
200 Points = Free Entree and one bottle of wine
Points for Reward (services)
100 Points = 30 minute massage
200 Points = 60 minute massage
300 Points = Free Facial
500 Points = Deluxe Spa Package
Build an E-mail Customer Database
Encourage cardholder registrations by offering an immediate reward on the card in exchange for your customers information [name, address, e-mail, b-day, anniversary, phone, etc]. Typical incentives are $5.00 – $20.00. This is a great way to build your e-mail data-base. Once the card is registered, cardholders can view their balance, points and rewards on-line. They can also use their telephone number as their reward card number.
“FULL SERVICE” Email Marketing (let us do the work)
Communicating with your reward customers is a key component in implementing a successful Reward Card program. Save thousands of dollars a year in printing and mailing costs. Synergy World offers full service e-mail marketing programs. You can also “segment” your customer list and send them special e-mail invitations. i.e. (loyal customers who have frequented your business 3 or more times in the last 30 days and have spent over x amount of money.
- Registrations (Your customers receive a “welcome e-mail” when the reward card is registered)
- Transactions (Your customers receive a “Thank You E-mail” after each transaction. Promote special offers or events)
- Birthdays (Load rewards on your customer’s card when they frequent your business on their b-day)
- Anniversary E-mail (Automatically load a reward on the card on their anniversary)
- Miss You E-mails (Triggers if your customer have not frequented your business in 30, 45 or 60 days)
- Promotional E-mails (Your customers can earn double points or receive special offers during slow days/times)
- Holiday E-mails (Promote your business and keep in touch with your customers throughout the year)
Detailed Monthly Statements
Receive monthly statements and/or access your account on-line to view cardholder transactions. Reports include:
Cardholder Frequency, dollars spent for the month, total dollars spent, number of people referred, and the dollar volume of those referrals. Customized reports are also available upon request.
Card Printing
All Gift & Reward Cards are custom designed with your name and logo. Cards are printed on high quality “Teslin” material which enhances the colors of the card design. Based on the order quantity, card pricing typically ranges from .29c to .89c per card. Once the card artwork is approved, it takes approximately 7-10 business days to complete the order.
Cardless Option
Save printing costs and go green. Synergy World can also help you implement a 100% cardless program. Your customers can use their telephone number as their reward card number.
Simply register the card using their phone number through your POS terminal. Registration is done in “real time”. Cardholders can also TEXT their phone number to a “short code” and instantly be enrolled in your rewards program. Once you have the customer cell phone number, you can begin promoting your rewards program and “texting” member only discounts and special offers.